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AWS Migration

eCommerce Transformation

Optimizing National Nutrition’s eCommerce with AWS Migration
Unthinkable helped National Nutrition migrate its eCommerce platform to AWS, reducing infrastructure costs by 40%, improving scalability, and ensuring a seamless customer experience with automation and cloud-based efficiencies.

TABLE OF CONTENT

About the Client

National Nutrition is one of Canada’s largest sellers of vitamins, supplements, and sports nutrition. For over 25 years, they have provided top-quality products, including supplements, shakes, and proteins, while also offering expert nutritional consulting services.

Business Situation

National Nutrition faced multiple technical and operational hurdles in modernizing its eCommerce platform:

  • High Infrastructure Costs: On-premise servers required expensive maintenance and frequent upgrades.
  • Scalability Limitations: Legacy systems struggled to handle increasing traffic and customer demands.
  • Slow Performance: Poor system architecture led to sluggish response times and inefficient operations.
  • Lack of Automation: Manual processes slowed down order fulfillment and customer management.
  • Data Migration Risks: Securely transferring over 1 million customer records was a major challenge.
  • Complex Backend Operations: Inventory, invoices, and orders required automation for efficiency.

The Solution

Unthinkable re-architected National Nutrition’s eCommerce platform, migrating it to a scalable, cloud-based AWS infrastructure. The transition involved application modernization, automation, and secure data migration.

Unthinkable’s team initiated the project with a product discovery phase to understand National Nutrition’s operational workflows. After assessing the technical challenges, the team implemented containerized architecture, ensuring seamless scalability. The migration was executed with minimal downtime, enhancing performance, security, and cost efficiency. A DevOps-driven automation process streamlined deployment, significantly improving operational efficiency.

  • Migrated application and customer data securely to AWS Cloud.
  • Implemented Amazon Elastic Kubernetes Services (EKS) for scalable infrastructure.
  • Used PostgreSQL and Amazon RDS for efficient database management.
  • Automated CI/CD pipelines with Jenkins for continuous deployment.
  • Ensured 99.99% uptime and enhanced system resilience.
  • Developed a centralized log system for real-time monitoring and troubleshooting.

The Impact

With Unthinkable’s expertise, National Nutrition successfully modernized its eCommerce infrastructure, achieving 40% cost savings on infrastructure management. The new cloud-based system allowed for 10x scalability, improved performance, and better customer experience. Automated processes reduced operational overhead, while security enhancements ensured data integrity.

Conclusion

Unthinkable’s AWS migration transformed National Nutrition’s eCommerce capabilities, making it more scalable, cost-efficient, and resilient. The modernization positioned National Nutrition for long-term digital growth, ensuring an optimized online shopping experience for its customers.

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