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Hyperlocal Networking

Building Peekameet A Hyperlocal Professional Networking App
Unthinkable helped Peekameet develop and launch a hyperlocal professional networking app with location-based connections, business card scanning, and seamless social media integration for enhanced user engagement

TABLE OF CONTENT

About the Client

Peekameet LLC is a U.S.-based professional networking platform designed to help users build meaningful business connections. Available on desktop and mobile, it allows users to add contacts from their phone book and discover new connections nearby. Unlike traditional platforms, Peekameet offers a "nearby" feature, enabling users to network with professionals in their vicinity and create communities.

Business Situation

Peekameet needed a scalable, feature-rich platform to differentiate itself in the competitive networking space. Challenges included:

  • Hyperlocal Networking: Building GPS-based nearby features for real-time professional connections.
  • Custom Algorithms: Creating AI-driven matching based on location, interests, and demographics.
  • Business Card Scanning: Enabling users to scan, store, and sync contact details within the app.
  • Social Media Integration: Allowing seamless syncing of contacts from multiple social platforms.
  • SEO & Content Management: Ensuring visibility through an optimized WordPress CMS for marketing pages.
  • Scalable Infrastructure: Developing a robust and efficient web and mobile app architecture.

The Solution

Unthinkable began with its Discover & Frame workshop to define the product vision, feature roadmap, and technical architecture. The UX team applied design thinking principles to create an intuitive user experience, while developers built the backend using Node.js and MongoDB, ensuring a scalable and fast-performing platform.

The mobile apps (iOS and Android) were developed using React Native, while the web app and admin panel were built using ReactJS and WordPress. Google Vision API was integrated to enable business card scanning, and Google Maps API powered location-based networking. Additionally, DevOps automation streamlined development and deployment cycles, ensuring faster updates and better performance.

  • AI-Powered Contact Matching: Built a smart algorithm to suggest relevant connections based on interests and location.
  • Business Card Scanning: Enabled users to scan, auto-fill, and save contact details effortlessly.
  • Social Profile Syncing: Allowed users to connect various social media accounts for seamless networking.
  • SEO Optimization: Used WordPress CMS for static pages, enhancing online visibility.
  • Continuous Integration & Deployment: Implemented DevOps practices for faster releases and bug fixes.
  • Scalable & Secure Backend: Designed a high-performance backend architecture with MongoDB for seamless data handling.

The Impact

Peekameet successfully launched its platform within the expected timeline, ensuring a smooth market entry. By integrating DevOps and CI/CD, Unthinkable accelerated the release cycle by 3x, reducing feature update costs by 20%. The app quickly gained traction in the business networking space, earning recognition for its innovative hyperlocal approach. The seamless business card scanning and contact management features significantly improved user experience, positioning Peekameet as a next-gen networking platform. The app’s success has motivated its founders to collaborate with Unthinkable for further expansion and feature enhancements.

Conclusion

Unthinkable played a key role in transforming Peekameet’s vision into a fully functional, market-ready networking platform. By leveraging AI, location-based services, and an intuitive UI, the solution helped users build stronger business connections effortlessly. With its hyperlocal approach and smart networking capabilities, Peekameet has carved a niche in the competitive professional networking space. As the platform continues to evolve, its founders are focused on enhancing features, expanding the user base, and shaping the future of business networking.

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